Through the use of video and photographic stills, my work investigates the media's idea of the "ideal"; manipulating girls from a young age into thinking that they have to look a particular way to be what society deems as "acceptable". My project stems from the idea of girls desiring to look like anyone but themselves. The work explores the almost-torturous and extreme daily routines carried out by girls to mask their natural appearance and underlines the amount of cosmetics applied in order to make us feel "pretty". Girls of different age groups have been used to emphasise how young the media's audience is and how as the generation develops, the female population could become clone-like and individuality will be lost.
Hannah Bowers • Jacelyn Emery • Hayley Evans • Stephanie Gilbertson • Matthew Mealing • Jasmine O'Connell • Gemma Rogers • Alexander Smith • Sarah Spencer • Gary Sundve • Bethany Travis • Holly Warren • Elise Weir •